Our Clean Charter criteria highlights an increased commitment to creating formulas with even more natural-origin ingredients (for leave-on products) and readily biodegradable ingredients that minimize our environmental impact (for rinse-off products), without any compromise on the sensorial experience.
NATURALITY & BIODEGRADABILITY
ADDITIONALLY BANNED INGREDIENTS
We have also made significant strides by managing to replace the following moderately-used ingredients with more natural and ecological alternatives:
PRESERVATIVES: Phenoxyethanol and Polyaminopropyl biguanide -also called PHMB-
SENSORY AGENTS: Cyclosilicones
UV FILTER: Ethylhexyl Methoxycinnamate
FOAMING AGENTS: Sodium Lauryl Sulfate -also called SLS-
LIMITATION ON MODERATELY USED
Each Clean Charter formula includes no more than one moderately used ingredient* and only at just the right amount to guarantee your safety and the product's efficacy. More importantly, each product is thoroughly checked by our toxicological experts and via tolerance tests before we let it near your skin.
*Excluding fragrance and allergens naturally present in the fragrance or plant extracts. Whenever fragrance is included in one of our formulas, we introduce it at the optimal measure to enhance the product’s sensoriality.